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Fizzah Khalid Butt

Fizzah Khalid Butt

Lecturer

About Me 

Area of Specialization:
Marketing Management, Consumer Behavior, Brand Management and Advertisement, Retailing Management

Education:
Masters, MPhil, Ph.D Degree Details: M.S Marketing, University of Central Punjab, Lahore

Contact Me 

0519248090

Pakistan Institute of Development Economics

Social Links 

Contribution to PIDE Research

Elite Capture in Sports

August 2024
QR Code https://file.pide.org.pk/pdfpideresearch/discourse-2024-3-32-elite-capture-in-sports.pdf

Building Community & Networks

December 2023
QR Code https://file.pide.org.pk/pdfpideresearch/rr-building-community-and-networks.pdf

Digitalisation and Disruption— Consequences for Business and Theory

November 2022
QR Code https://file.pide.org.pk/uploads/wp-0227-digitalisation-and-disruption-consequences-for-business-and-theory.pdf

SME Sector in Pakistan: Mapping the Policy Framework, Opportunities and Constraints

February 2022
QR Code https://file.pide.org.pk/uploads/book-48-chapter-7-sme-sector-in-pakistan-mapping-the-policy-framework-opportunities-and-constraints.pdf

Street Vending and Survival of the Underprivileged

April 2021

PSL: In the eye of a Citizen

March 2020