Media, and particularly news media has evolved significantly over the course of 7 decades. In the early days after the independence, radio was the most common source of news and information across the country. Since the beginning of its transmission in 1964, the state owned PTV remained as the only broadcaster in the country for well over 3 decades. Television, through PTV became the major news and information source during this time at least in the urban centers in most parts of the country. Print media, during this time also saw a significant increase in its readership nationwide. With the turn of the century, Pakistan awarded licenses to private media channels in the country.